But consider this: Netflix — once the premier DVD-by-mail service — is now the leader in streaming video and a worldwide powerhouse. To briefly recap the company's early history, Netflix was founded in 1997 by software engineers Reed Hastings and Marc Rudolph. Netflix solidified its stature as the leading streaming service in 2013, when it added original programming to its offerings with the debut of "House of Cards." Today, Netflix is the world's largest streaming company, with more than 130 million memberships in 190 countries, as of 2018. And while Netflix still rents DVDs, Hastings jokes he'll deliver the final disc to a customer — in person, no less — around 2030.